It's been five days since our GoFundMe campaign launched. Crowdfunding is a strategy I stressed over whether or not to use for months. Sweat and tears and 'what ifs' almost kept me from this community based resource. It's hard to ask for help, it's even harder when you're still learning how. I've had to prioritize my present and my future while overcoming doubts and fears that have have held me back in the past. The fact remains that growing Unfeathered Ink into a community based business that focuses on culture and awareness is not small task. Whether it has been struggling with my heath, financial roadblocks, or a lack of resources, one thing has become increasingly evident as time is passing. I can't do it alone. Unfeathered Ink is currently a one-woman show. From web design and content to marketing and organizing projects, I am the sole employee. The work demand means sacrifice. It means a full time commitment to my clients, the cause, and the mission. It means stepping out of my comfort zone and learning to ask for help.
Item number one on the list right now is launching merchandise. This first $500 will help Unfeathered Ink launch quality products through our website (which was recently upgraded thanks to a cash gift). Unfeathered Ink merchandise is designed to connect with the people (all people), spread the word about Unfeathered Ink's mission and services, and create passive income for the business and my family, while I dedicate my time and energy towards my clients and this phase of growth and expansion.
The following are some bits and pieces of our GoFundMe story as well as the link to our campaign. As you continue to read, please consider donating to help us reach our most immediate goals.
From Our GoFundMe Story:
ABOUT THE OWNER
In 2015, I quietly decided to start Unfeathered Ink to make ends meet while struggling with my health. For two years I was in a sinkhole of collective side effects due to conditions I never properly treated and events I never took the time to process. Physical injuries, traumatic brain injuries, post-traumatic stress, and depression took hold, and I didn’t know how to break free. I suffered silently, like many others, hoping it would pass without any effort on my part outside of some dietary changes and a lot of coffee. During this time, I mostly provided ghostwriting services here and there, utilizing my career skills in administration and customer service to help others with their own businesses and personal needs when I mentally and physically could.
While I met my goals for the time, once my body started regaining its strength and my mind had some time to wade past the fog, I sort of abandoned ship to continue the education and career goals I was previously in pursuit of. In 2017 I decided I was no longer going to suffer silently and worked towards finding effective medical care and self-care tools. This would not and could not continue to be my story.
I did just that, I moved into a home that was less stress on my body, I spent time on my emotional conflictions, I separated myself from unhealthy habits, I opened myself to new experiences and people, and I worked towards completing the goals of pre-darkness Melody. And guess what? During that time, I realized that something inside me had shifted, I learned new things about my wants, my needs, and my character, and that those old goals no longer aligned with who I was becoming in this next phase of my life. My continuing struggles were being challenged by reaching new milestones and this motivated me to do something more meaningful and giving to myself and to others.
With a gut-feeling that revitalizing and growing my abandoned business would be the answer to new questions I had about where to go from here, I spent ALL of 2019 brainstorming and planning a new life for Unfeathered Ink. I built new client relationships, changed my focus from administration to writing services, built up to full time hours, and homed in on branding and creating long terms goals. Unfortunately, also in 2019, my planned financing for relaunch and expansion became unavailable for reasons solely tied to their corporate restructuring.
This leads me into now and the motivation to put my faith in crowdfunding and community. Beneath the chaos, a part of me always knew that Unfeathered Ink was meant for more. In 2020, I have an all-action plan for what it will become and the belief that together, we are capable of making it a force energized by a shared desire for a more cohesive community.
UNFEATHERED INK: WRITING SERVICES FOR ALL PEOPLE
Unfeathered Ink believes fiercely in the collective power of the people to connect, unite, and achieve new heights on the fronts of equality, understanding, and acceptance. Our mission and vision statements are a catalyst in driving its owner towards using her writing as a method to unite those she works with, building relationships and encouraging cultural equity.
Your support and donations go directly towards aiding Unfeathered Ink in achieving said mission by creating financial stability and allowing us to maximize our efforts in creating a community that stands together while allowing us to give back in ways that truly matter.
20% of all sale proceeds from merchandise and book sales as well as the Community Culture Project will be donated monthly to causes like:
· Domestic Violence & Family Healing
· Suicide Prevention Programs
· Traumatic Brain Injury (TBI) Research
· Post Traumatic Stress Disorder (PTSD) Programs
· Adaptive Sports
SERVICES CURRENTLY OFFERED BY UNFEATHERED INK
· Article & Content Writing
· Event Coverage
· Interviews & Press Releases
· Art, Music, & Book Reviews
· Creative Collaboration
· Community Culture Project (culture focused marketing program)
· Public Relations Strategy (culture & mediation focused)
· Manuscript Evaluations
THE COMMUNITY CULTURE PROJECT
An outreach marketing program connecting businesses and organizations to their communities by offering patrons an environment where equality and acceptance are a priority in the face of adversity. Together we can help create understanding between cultures through active effort towards overcoming our differences.
CHARGING ON A SLIDING SCALE
The Community Culture Project, writing services, interviews, and event coverage are charged on a 3-tier sliding scale, allowing Unfeathered Ink to best assist everyone from sole proprietors and non-profits to larger corporations without being a financial burden and decreasing the gap in financial equity. Special rates for long term/contract clients are also available.
Short Term – Phase I:
Phase I of Unfeathered Ink’s GoFundMe will finance start-up and expansion costs as well as the pilot book for Unfeathered Ink Publishing.
· Website Upgrade (2 years) - $504
· Business Supplies & Administrative Costs - $1,500
o Ink & Supplies
o Licensing, Registration, & Trademark
o Finance Software
· Marketing & Photography - $1,000
· Camera & Equipment - $1,500
· Merchandise Samples - $500
· Athena: Photos, Design, & Initial Printing - $6,500
· Estimated GoFundMe Fees & Emergency Supplies - $1,496
Total Goal for Phase I: $13,000
***Any amount surpassing Phase I goals will go towards Phase II!***
READ THE WHOLE STORY @
Follow Unfeathered Ink's progress & growth. This blog is dedicated to those donating to my GoFundMe account. Your support of my vision is everything! Anyone looking to create their own dream, take that next step!